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IVF Greece

Client:

MEDITERRANEAN FERTILITY INSTITUTE

Our Role:

WEB PRESENCE, BRANDING, SOCIAL MEDIA, TRANSLATION SERVICES

Category:

WEB DESIGN, WEB DEVELOPMENT, BRANDING
ivf-web

The Business Goal

Already established and acknowledged  in Greece, what Mediterranean Fertility Institute had as a business goal, was to be able to reach international customers. We took over to redesign the web site  and help the business meet its objectives.

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We Saw More

 In order to meet business expectations, we attended the Institute’s whole web presence, working on web design & web development, SEO, registration at B2B channels, biz.dev. (acting as agents) and translating the website content in 16 languages. We also managed important elements of the Brand, creating a new logo, corporate identity and marketing material, as well as renewed content that would be able to successfully deliver the business message in foreign markets.

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The Final Touch

To complete the extroverted business operations, communication was key. We designed a social media marketing strategy that would address our target market, communities crucial to the Institute’s field of action and potential customers. A facebook page was created to raise international attention and highlight the Institute’s status and credibility through the digital social web. In this frame we produced and ran a number of successful social media advertising campaigns.