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Youth Entrepreneurship Club

Client:

YOUTH ENTREPRENEURSHIP CLUB

Our Role:

WEB PRESENCE, BRANDING, SOCIAL MEDIA, CONSULTING, PR

Category:

WEB DESIGN, WEB DEVELOPMENT, BRANDING
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The Cause

Youth entrepreneurship Club established in Chania, Greece, is the pride and Joy of iprovidenow CSR actions. It is a non profit, non- governmental incubator of dreams and ideas of the youth interested in entrepreneurship and eager to work. YEC’s goal is to contribute to professional training and networking of vulnerable groups, unleashing skills great enough to face up to the greatest challenges.

YEC offers support to young scientists, entrepreneurs and members of women and social entrepreneurship teams providing the tools they need to take their ideas to the market and create a strong and shared economy for their communities.The multiple role of YEC made communication of the Brand Values crucial. First to the local entrepreneurial and academic ecosystem, then to the world.

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An Ongoing Evolution

To achieve a coherent and strong message we designed YEC’s responsive platform and web presence, logo, promotional strategy, branding strategy, website/ social media content and project/team management patterns. We also designed and sponsored a number of events that the Club held during 2015- 2016 with entrepreneurship being the central theme, focusing on innovation and knowledge produced in Academic institutes, implemented on industrial sectors important for the local economy, such as agriculture and tourism.

YEC communicates it’s message through social media channels with informational campaigns, a consistent presence, added value, intensive PR activity and social actions. It has more than 50 members and has received noble assistance from more than 30 volunteers. iprovidenow collaborates, sponsors and consults YEC until today. It is a cause iprovidenow members care personally about, as they once were and still consider themselves, young determined dreamers.